The 2026 Guide to Shopify Plus: When to Upgrade (And When to Wait)
Nicki Howes Nicki Howes

The 2026 Guide to Shopify Plus: When to Upgrade (And When to Wait)

Your Shopify store is growing, and you keep hearing about Shopify Plus. But at $2,300- $2,500/month, is it worth upgrading? We break down the real costs, when Plus makes financial sense (hint: usually around $80K-$100K/month), and when you're better off staying put. No sales pitch, just the math and practical advice to help you decide.

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Why Your Shopify Store Isn’t Ranking in 2026 (And How to Fix It)
Nicki Howes Nicki Howes

Why Your Shopify Store Isn’t Ranking in 2026 (And How to Fix It)

You've built a beautiful Shopify store with great products, but Google can't find you. If your competitors are ranking while you're invisible, you're likely making one of these 10 critical SEO mistakes. From site speed issues to duplicate content and missing backlinks, discover exactly what's holding your store back—and how to fix it. Most importantly, learn the actionable steps you can take this week to start climbing the search rankings and capturing organic traffic that converts.

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Shopify Editions Summer 2025: What Brands Need to Know
Nicki Howes Nicki Howes

Shopify Editions Summer 2025: What Brands Need to Know

Shopify’s Summer 2025 “Horizons” update is a game-changer for ecommerce brands. From AI-driven storefronts and premium themes to smarter POS and global B2B features, this release is built for faster launches, scalable growth, and creative freedom. Here's how your business can stay ahead.

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